Paramount Releases Star Trek Fan Film Guidelines, Shows Other Studios How To Interact With Fans

Surely you’ve heard by now the story of the troubled fan film, Star Trek: Axanar. The film, which had earned over a million dollars from backers on Kickstarter and Indiegogo, was sued by Paramount for violating “innumerable copyrighted elements of Star Trek, including its settings, characters, species, and themes." While Star Trek fan films have been around forever (I was a Trekkie as a kid and remember seeing them a lot at meetings and conventions), Paramount was concerned about Axanar’s size and scale - high quality visual effects, name actors, feature-length runtime, etc. I guess they were concerned that a film of sufficient quality could impact not only the release of Star Trek Beyond, but its future slate of Trek films and spinoffs. 

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Protecting The Brand: Marvel Displays Goodwill and Badwill Over Its New Avengers Trailer

A few weeks ago, Marvel had a strategy to punch up ratings on its much-improved, but declining-in-popularity Agents of S.H.I.E.L.D. on ABC. To drive up viewership, it would unveil the new trailer for Joss Whedon's The Avengers: Age of Ultron, the colossal sequel to the already colossal Avengers.

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